Its back: The Apprentice
I am bored of pontificating about how bad this program is and how it teaches the wrong lesson about what business is about….
But it is sheer brilliant TV. Seriously The Office looks so ‘staged’ compared to this program. It has been on for ten minutes so far and I am hooked and loving the fact that ‘the best business talent in Britain’ are so funny.
Here are my lessons from the first program;
1. Leadership is not about thumping the table and shouting. A great way to ensure you have no support if you go into the board room.
2. If you appoint a leader – let them lead. And saying ‘ I agree with you but’ means you either don’t understand what ‘I agree’ means or ‘but’.
3. Being proud of selling ‘rancid crap’ is not a trait that will not lead to great long term business success (although Ryan Air is proving me wrong at the moment)
4. Teamwork is not ‘I tell you what to do’.
5. Customers and members of the UK public are not stupid (even if they do occasionally make dodgy political choices)
6. Insulting customers will not lead them to change from saying no to yes. (The git was even told by a team member to stop stepping over the line to which his retort was “who has sold more?” You stupid B*****d you have totally missed the point!
7. Demonstrating your product is always a great way of selling – if you are selling food – let people sample. (since the women’s team have been demonstrating the product – they have picked up sales)
8. When selling, never ever have too many people ‘diving’ into the sale. This happens all the time in business and is so dangerous. It reminds me of kids playing football. All the youngsters run to where the ball is, whereas as you learn about the game, you learn to position yourself so a team player can pass to you. I see this trait so many times and yet it is always a bad move.
9. Never row in front of your customers! No more needs to be said
10. Always be on top of your numbers. We (investors) see this so often. Yes, the solution can be sold – but unless you understand costs and margins, you will not make any money.
11. It is never too late to make friends! The team leader of the losing team decided to use his first meeting with the team to shout at them (again). My prediction is he will be going soon.
Thank you BBC for giving me so much information to talk about!
Till the next episode.
Regular readers of my blog will know that I am not positive about the UK angel scene (in terms of the way networks and brokers work). I have been to many functions and find that you will be lucky to see one good company out of ten presenting.

